How it works
It works in a non-disruptive manner. Simply put, it does not bother your target audience.
Cabtivo has the ”non_disruptive” factor that other means of advertising might have in certain occasions.In line with the global trend of new advertising guidelines (non-disruptive ads), Cabtivo is more likely to reach the terget audience’s attention.
Personalized Content (geolocation based, age & gender recognition, emotion detection)
With Cabtivo, the brand identity remains solid. The way the target audience connects with the brand becomes flexible. By ”flexible” we mean ”adjusted to the preferences of each client. By doing so, the content is interesting and carefully curated so the passenger can connect with/engage in your brand.
Fun, entertaining, engaging content & interactivity: Content & interactivity:
Content and ads are presented in an organic, natural way succeeding one another. Initially there is a warm welcoming message followed by positive phrases such as ”Enjoy your Ride”. This way, the transition to information content and advertising content is smooth in order to gain audience attention in non-disruptive manner.
In addition, there are interactive/retention provisions such as using QR codes on screen shared by Geolocation.
