{"id":10389,"date":"2024-07-30T22:43:26","date_gmt":"2024-07-30T19:43:26","guid":{"rendered":"https:\/\/cabtivo.com\/%ce%bc%ce%b7-%ce%ba%ce%b1%cf%84%ce%b7%ce%b3%ce%bf%cf%81%ce%b9%ce%bf%cf%80%ce%bf%ce%b9%ce%b7%ce%bc%ce%ad%ce%bd%ce%bf\/cabtivo-gold-award-%cf%83%cf%84%ce%b1-digital-media-awards-2024\/"},"modified":"2024-07-30T22:43:26","modified_gmt":"2024-07-30T19:43:26","slug":"cabtivo-gold-award-%cf%83%cf%84%ce%b1-digital-media-awards-2024","status":"publish","type":"post","link":"https:\/\/cabtivo.com\/el\/nea\/cabtivo-gold-award-%cf%83%cf%84%ce%b1-digital-media-awards-2024\/","title":{"rendered":"Cabtivo\u2122 &#8211; Gold Award \u03c3\u03c4\u03b1 Digital Media Awards 2024"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0397 Cabtivo \u03b1\u03c0\u03ad\u03c3\u03c0\u03b1\u03c3\u03b5 \u03c4\u03bf \u03a7\u03c1\u03c5\u03c3\u03cc \u0392\u03c1\u03b1\u03b2\u03b5\u03af\u03bf \u03c3\u03c4\u03b1 Digital Media Awards 2024 \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 &#8220;\u039a\u03b1\u03b9\u03bd\u03bf\u03c4\u03cc\u03bc\u03b5\u03c2 \u03a5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf\u03c5\u03c2 \u0394\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5\u03c2&#8221;. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b4\u03b9\u03ac\u03ba\u03c1\u03b9\u03c3\u03b7 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03b2\u03b5\u03b2\u03b1\u03b9\u03ce\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c4\u03b9\u03ba\u03ae \u03c4\u03b7\u03c2 \u03b8\u03ad\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c7\u03ae \u03c0\u03c1\u03c9\u03c4\u03bf\u03c0\u03bf\u03c1\u03b9\u03b1\u03ba\u03ce\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd, \u03c9\u03c2 \u03c4\u03bf \u03c0\u03c1\u03ce\u03c4\u03bf \u03ba\u03b1\u03b9 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03cc in-car Digital Out of Home Network \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1.<\/span><\/p>\n<figure id=\"attachment_10384\" aria-describedby=\"caption-attachment-10384\" style=\"width: 2560px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-10384 size-full\" src=\"https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-scaled.jpg 2560w, https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-300x200.jpg 300w, https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-1024x683.jpg 1024w, https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-768x512.jpg 768w, https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-1536x1024.jpg 1536w, https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/RKA05718-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-10384\" class=\"wp-caption-text\"><b>\u0391\u03c0\u03cc \u03b1\u03c1\u03b9\u03c3\u03c4\u03b5\u03c1\u03ac \u03b7 \u03bf\u03bc\u03ac\u03b4\u03b1 \u03c4\u03b7\u03c2 Cabtivo: \u03a3\u03bf\u03bb \u03a3\u03b1\u03bb\u03c4\u03b9\u03ad\u03bb, \u039d\u03af\u03ba\u03bf\u03c2 \u039d\u03b9\u03ba\u03bf\u03bb\u03ac\u03bf\u03c5, \u0395\u03c5\u03b8\u03cd\u03bc\u03b9\u03bf\u03c2 \u039a\u03cc\u03bd\u03c4\u03b7\u03c2<\/b><\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0397 \u03b4\u03b9\u03ac\u03ba\u03c1\u03b9\u03c3\u03b7 \u03b1\u03c5\u03c4\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03c4\u03b7\u03c2 \u03c0\u03b1\u03b3\u03ba\u03cc\u03c3\u03bc\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1\u03c2 \u03c3\u03b5 \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2, \u03b1\u03c6\u03bf\u03cd \u03c4\u03cc\u03c3\u03bf \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf, \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c0\u03c1\u03bf\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03bc\u03b5 geofence targeting \u03b2\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b7\u03c2 \u03b8\u03ad\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03bf\u03c7\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2. \u0397 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b1\u03bc\u03b5\u03c1\u03b9\u03ba\u03b1\u03bd\u03b9\u03ba\u03ae \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2 DOOH Vistar Media \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03b2\u03bf\u03bb\u03ae programmatic \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03c9\u03bd \u03c3\u03c4\u03b1 \u03c4\u03b1\u03be\u03af, \u03b1\u03c0\u03cc \u03cc\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5 \u03b3\u03bd\u03c9\u03c3\u03c4\u03bf\u03cd\u03c2 DSPs (DV360, The TradeDesk, Eskimi, \u03ba\u03b1.) \u03c4\u03b7\u03bd \u03ba\u03b1\u03b8\u03b9\u03c3\u03c4\u03ac \u03c0\u03c1\u03c9\u03c4\u03bf\u03c0\u03cc\u03c1\u03bf \u03c3\u03c4\u03bf\u03bd \u03ba\u03bb\u03ac\u03b4\u03bf \u03c3\u03c4\u03b7\u03bd \u0395\u03c5\u03c1\u03ce\u03c0\u03b7. \u03a4\u03bf \u03c0\u03c1\u03cc\u03c3\u03c6\u03b1\u03c4\u03bf integration \u03bc\u03b5 \u03c4\u03bf GR Exchange \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03ba\u03bf\u03b9\u03bd\u03ce\u03b8\u03b7\u03ba\u03b5 \u03bc\u03cc\u03bb\u03b9\u03c2 \u03c4\u03b7\u03bd \u03b5\u03b2\u03b4\u03bf\u03bc\u03ac\u03b4\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03ad\u03c1\u03b1\u03c3\u03b5 \u03c3\u03c4\u03bf Programmatic Conference 2024, \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03af \u03b1\u03ba\u03cc\u03bc\u03b7 \u03bc\u03af\u03b1 \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03bf\u03c5\u03bd \u03c4\u03bf traffic \u03c4\u03b7\u03c2 Cabtivo \u03bc\u03b5 \u03ad\u03bd\u03b1 click \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03bf\u03c5\u03bd \u03c3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03cc reporting \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2 \u03c4\u03bf\u03c5 GR Exchange.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-10386 size-full\" src=\"https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-30-at-20.42.14.png\" alt=\"\" width=\"665\" height=\"621\" srcset=\"https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-30-at-20.42.14.png 665w, https:\/\/cabtivo.com\/wp-content\/uploads\/2024\/07\/Screenshot-2024-07-30-at-20.42.14-300x280.png 300w\" sizes=\"(max-width: 665px) 100vw, 665px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u0397 Cabtivo \u03b5\u03c5\u03c7\u03b1\u03c1\u03b9\u03c3\u03c4\u03b5\u03af \u03b8\u03b5\u03c1\u03bc\u03ac \u03c4\u03b7\u03bd \u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c4\u03c1\u03bf\u03c0\u03ae \u03ba\u03b1\u03b9 \u03cc\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03ac\u03c4\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03b4\u03b9\u03ac\u03bb\u03b5\u03b9\u03c0\u03c4\u03b7 \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03ae \u03c4\u03bf\u03c5\u03c2. \u03a3\u03c5\u03bd\u03b5\u03c7\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03be\u03b5\u03bb\u03af\u03c3\u03c3\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03bc\u03b5 \u03c3\u03c4\u03cc\u03c7\u03bf \u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7\u00a0 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03b5\u03c0\u03b9\u03b2\u03b1\u03c4\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c4\u03ce\u03bd \u03bf\u03b4\u03b7\u03b3\u03ce\u03bd.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0393\u03b9\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2, \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c6\u03b8\u03b5\u03af\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 <\/span><a href=\"http:\/\/www.cabtivo.com\"><span style=\"font-weight: 400;\">www.cabtivo.com<\/span><\/a><span style=\"font-weight: 400;\"> \u0395\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1: Cabtivo Press Office email\u00a0 <\/span><a href=\"mailto:welisten@cabtivo.com\"><span style=\"font-weight: 400;\">welisten@cabtivo.com<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0397 Cabtivo \u03b1\u03c0\u03ad\u03c3\u03c0\u03b1\u03c3\u03b5 \u03c4\u03bf \u03a7\u03c1\u03c5\u03c3\u03cc \u0392\u03c1\u03b1\u03b2\u03b5\u03af\u03bf \u03c3\u03c4\u03b1 Digital Media Awards 2024 \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 &#8220;\u039a\u03b1\u03b9\u03bd\u03bf\u03c4\u03cc\u03bc\u03b5\u03c2 \u03a5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf\u03c5\u03c2 \u0394\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5\u03c2&#8221;. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b4\u03b9\u03ac\u03ba\u03c1\u03b9\u03c3\u03b7 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03b2\u03b5\u03b2\u03b1\u03b9\u03ce\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b7\u03b3\u03b5\u03c4\u03b9\u03ba\u03ae \u03c4\u03b7\u03c2 \u03b8\u03ad\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c7\u03ae \u03c0\u03c1\u03c9\u03c4\u03bf\u03c0\u03bf\u03c1\u03b9\u03b1\u03ba\u03ce\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd, \u03c9\u03c2 \u03c4\u03bf \u03c0\u03c1\u03ce\u03c4\u03bf \u03ba\u03b1\u03b9 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03cc in-car Digital Out of Home Network \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1. &nbsp; \u0397 [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":10387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[69],"tags":[],"class_list":["post-10389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nea"],"_links":{"self":[{"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/posts\/10389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/comments?post=10389"}],"version-history":[{"count":0,"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/posts\/10389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/media\/10387"}],"wp:attachment":[{"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/media?parent=10389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/categories?post=10389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cabtivo.com\/el\/wp-json\/wp\/v2\/tags?post=10389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}